December 4, 2010

Foursquare teams with Endemol to develop TV series

This news was all over the web this week. Location-based mobile social network Foursquare will partner with international television production and distribution company Endemol to develop a TV series based on the foursquare smartphone application, which enables users check in at local venues on their device, earning points and virtual laurels for visiting establishments on a regular basis.

Details on the series are scarce, but Endemol--best known for reality programming franchises like Big Brother, Deal or No Deal and Fear Factor--promises an "original format" incorporating the foursquare check-in model.

[via FierceMobile Content]

emily | 3:16 PM | Web TV | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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