European internet consumption to overtake TV in 14 months

The internet will overtake broadcast TV as Europe's most consumed form of media for the first time in June 2010 if current growth trends continue, according to Microsoft research. BrandRepublic reports.

... The research shows that for some 18-24 year olds the PC is often the only television screen while for others it can be a second or third screen.

To this generation, TV frequently means video delivered on demand, with one in seven 18-24 year olds now watching no live TV at all.

emily | 5:58 PM | Studies and Research |
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