ZillionTV Streams TV Content, Lets Viewers Choose Ads

A startup backed by a handful of television and movie studios has launched in beta with an advertising-supported service to deliver streaming content to viewers' television sets over the Internet. ZillionTV will allow viewers to choose the categories of ads they prefer to receive. The eCommerce Times reports.

A new streaming video startup, ZillionTV, has entered the crowded digital television sector.

The Sunnyvale, Calif., startup, which is backed by Warner Bros., Sony Pictures, NBC Universal, Disney, Fox, Visa, Sierra Ventures, Concept Ventures and Blu-ray chip maker Sigma Design, expects to launch its new service nationally by the end of the year.

For now, ZillionTV is available in beta in several U.S. markets.

emily | 9:38 PM | News |
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