All smiles as web shows come of age

With cameos by the likes of Jeff Goldblum and the directing bite of David Lynch, Hollywood know-how is helping the best web series win audiences to rival mainstream TV shows. The Guardian reports.

Two and a half years since LonelyGirl15 first appeared, web series are the hottest new format in Hollywood. No longer amateurish or user-generated in feel, the latest crop of webisodes are slick productions. Many boast celebrity involvement.

... Already the most successful web series can attract audiences of more than a million. Plus, it's never been easier for a show to reach its audience - posted on video sharing sites such as YouTube and social-networking sites such as MySpace and Bebo (a particular boon for independent producers who don't have access to traditional means of distribution).

emily | 8:05 AM | Broadcasters distributing their TV shows online |
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