October 28, 2008

The Most Watched TV Shows Are Not The Most Talked About Online

Measuring viewer “engagement” on TV is simple. You count how many people tune into a given show. It stands to reason that the most popular shows would also be the most popular ones on social networks. But that is not exactly the case.
TechCrunch

quotemarksright.jpg"Gray’s Anatomy" ranked No. 8 in social network interactions versus No. 1 on broadcast TV. "Desperate Housewives", No. 2 on TV, doesn’t even rank on social networks, possibly because people don’t like to talk about their guilty pleasures.

More surprising is that "The Office" doesn’t rank in the social network list either, but "Criminal Minds" does (at No. 2).quotesmarksleft.jpg

Click here for full article and charts.

emily | 10:40 AM | Random Stats | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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