July 22, 2008

TiVo and Amazon Team Up

The two companies want to turn the television remote control into a tool for buying the products being advertised and promoted on commercials and talk shows. The New York Times reports.

"Tivo will introduce a “product purchase” feature on Tuesday in partnership with the Internet retailer Amazon.com.

Owners of TiVo video recorders will see, in TiVo’s various onscreen menus, links to buy products like CDs, DVDs and books that guests are promoting on talk shows like “The Oprah Winfrey Show,” “The Late Show With David Letterman” and “The Daily Show.”

emily | 5:58 PM | News | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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