June 30, 2008

A Movie on Your TV at Home, Before You Can Rent It

hancock.gif In an industry first, Sony Pictures “Hancock,” starring Mr. Smith as a bungling superhero, hits theaters on Wednesday and will be available — after its theater run but before release on DVD — over the Internet, directly to viewers’ television sets. That is, if they own a Sony Bravia TV with a Web connection. The New York Times reports.

"... In November, after “Hancock” has had its run in theaters, it will be available for a fee with the click of a remote control for consumers who own Internet-equipped Sony Bravia televisions. The Bravia Internet link adds $299 to the cost of the television."

emily | 8:12 AM | News | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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