Golden Years of Television Find New Life on the Web

Within the last few months, television distributors have opened up their libraries of classic content online, making thousands of episodes of programs like “The Twilight Zone” and “The Mary Tyler Moore Show” available free. The New York Times reports.

"On Monday, Warner Brothers is expected to add a new twist, announcing the rebirth of the WB broadcast network as an Internet destination and offering programs like “Everwood” online.

In putting old episodes online, broadcasters are tapping into the “long tail” of niche content that the Internet has monetized. While executives are reticent about the costs involved, and while syndicated and DVD sales remain dominant sources of revenue, the repurposing of long-dead shows is creating another new revenue stream for distributors."

emily | 8:16 AM | Broadcasters distributing their TV shows online |
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