April 19, 2008

Report: Viewers want Web with DVD

Customers want Web-enabled features on their next DVD player, according to a new study by the Diffusion Group, reports The Hollywood Reporter.

"By contrast with PCs and game consoles, the DVD platform is seen as inexpensive, reliable and very simple to use.

"Adding Internet support and a few compelling Web-enabled features into a mainstream living room platform like the DVD player will increase the uptake of media networking in general and particularly, TV-based Web video consumption," TDG president and report author Michael Greeson said.

emily | 10:30 PM | Studies and Research | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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