April 9, 2008

With the rise of laptops, college students begin to deem TVs obsolete

jh9575wy.jpg Nielsen's plans to begin mapping the television-viewing patterns of college students and factor college residence halls into its annual programming tally may have come a little too late, according to The Tufts Daily, as an increasing number of today's college students are using laptops to watch their favorite shows, forgoing flat-screen TVs for computer monitors and switching from NBC to NBC.com.

"Glenda Manzi, who teaches the ExCollege class "21st Century Television: Media in the Age of YouTube, Facebook, and MP3's," explained that television-viewing habits among young adults have undergone revolutionary changes in the past few years.

... This recent, fast-growing trend has been attributed to a number of factors ranging from the Internet's ease of accessibility to Web sites' increase in viewer interactivity.

Most students, however, claim to turn to TV online because of its sheer convenience.

Sophomore Matthew Salzberg, a member of Manzi's class, watches TV online because he finds it more suitable to his schedule. But Salzberg said that, while he prefers to watch television online, he hasn't yet given up on his television set.

"I watch a lot of TV in my free time," Salzberg said. "Some of it - maybe 40 percent - is done on an actual television set, but most of the time, I tend to watch TV on Web sites such as Hulu.com, ABC.com, NBC.com, or I'll download shows from iTunes."

Continued.

emily | 11:47 AM | The threat to big Media | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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