Online TV Generating Mainstream Revenues

New research from Informa Telecoms & Media shows that legitimate online TV and video services will generate revenues of US$7.9 billion in 2013, almost six times the 2007 figure.

Advertising will consistently outperform a la carte and subscription-based download services in terms of revenue generation and North America will be the largest revenue-generating region, accounting for 63% of the 2013 global total.

[via Broadcastingbuyer]

emily | 11:06 AM | Advertising / Marketing |
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