February 27, 2008

Facebook film ad pulled over violence

untraceable1460.jpg

A controversial online marketing campaign for the thriller Untraceable has been pulled from Facebook and the video community Seesmic after concerns about the violence of its content, reports The Guardian.

"The promotional page on Facebook called "Kill With Me.com" ahead of the film's UK launch this Friday, was posted five days ago with The Kill With Me page gradually revealing more and more of a visceral torture scene from the Untraceable movie to Facebook.

...Both the clip and the fake murder were very violent, but said the agency wanted to push the boundaries of what is acceptable in an online community with the Untraceable marketing campaign."

emily | 2:57 PM | Advertising / Marketing | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
The Permanent Link to this page is: http://www.textually.org/tv/archives/2008/02/019229.htm



Post a comment

Thanks for signing in, . Now you can comment. (sign out)

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Remember me?