February 11, 2008
CNN Launches iReport.com
Since CNN embraced the citizen journalist movement back in August 2006 with the launch of its iReport initiative, the news organization has received nearly 100,000 news-related photos and videos from viewers, including nearly 10,000 this past January alone, reports MediaWeek. Yet less than 10 percent of those submissions have appeared on CNN.com or the cable channel.
"That’s all about to change. Time Warner’s CNN this week will enter YouTube territory with the launch of iReport.com, a new Web site built entirely on user-produced news.
And unlike CNN’s own properties—where only iReport submissions that have been handpicked by editors and checked for accuracy ever make it online or on air—the new site will be wide open, allowing users to post whatever content they choose, CNN said."
Interesting: - Rick Schwartz - a very successful Australian trader of internet real estate - sold the domain name iReport.com to CNN for $US750,000 in January, according to The Sydney Morning Herald
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