January 17, 2008
NY Times debuts new in-media Apple ad

I confess. I'm a huge Mac fan. But objectively, this video ad posted on the New York Times is brilliant. [via TUWA]
Interesting write-up on adWeek, headlined "Apple keeps busy reinventing the banner". Apple has been extending its creative excellence to that most humble of vehicles, the Web banner.... And the first iteration of this approach was so successful that it has drawn over 600,000 views on YouTube.
emily | 7:04 PM |
Advertising / Marketing
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