December 28, 2007
Another day another survey
About 38% of consumers are watching TV shows online, 36% use their cell phones as entertainment devices and 45% are creating online content like Web sites, music, videos and blogs for others, according to a new-media survey from Deloitte & Touche.
The findings of the online survey of 2,081 U.S. consumers, conducted Oct. 25-31, were provided to The Hollywood Reporter before their official release next month.
... The percentage of consumers watching TV online jumped from the 23% figure reported in the previous study.
[via The Hollywood Reporter]
emily | 2:46 PM |
Studies and Research
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