December 11, 2007

The Internet. The TV.

TE-AA635A_COVER_20071207130509.jpg The Wall Street Journal on how to bring them together.

"How can tech companies get consumers to take the next step and start watching Internet video on their TVs? We interviewed more than a dozen executives in the technology and entertainment industries, analysts and others.

What follows are five reasons Internet video players haven't taken off -- and five broad changes that could help their chances of reshaping the television landscape.

THE PROBLEM: Too Many Boxes
THE SOLUTION: Blend Boxes

THE PROBLEM: Too Complicated
THE SOLUTION: Keep it simple

THE PROBLEM: Sticker Shock
THE SOLUTION: Set Video Free

THE PROBLEM: Limited Selection
THE SOLUTION: Open up the Boxes

THE PROBLEM: Slow Downloads
THE SOLUTION: Faster, Smarter

emily | 8:25 AM | News | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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