Visual Radio

Digital radio means more stations have the ability to broadcast extra information alongside the audio. But some experts are looking at providing some pretty controversial extra radio content - pictures. The BBC reports.

Young audiences expect something on the small screens of their mobile devices while listening to the radio.

As a station for the UK's fashion conscious Radio 1 is already trying to fulfil its audience's visual expectations by providing pictures for the digital TV screen, even filming the concerts they broadcast.

"Glanceability is the phrase the tech-heads use. In other words it can't be content that you must look at in order to get the picture," said Andy Parfitt, controller of BBC Radio 1.

... Many experts agree that something as simple as an electronic programme guide would really enhance the radio experience. Being able to see what is on now and what is coming up.

And lets not forget that if it's pictures we want, there are already plenty of places to get them.

"Sometimes when people are talking about what they might do, they are in danger of inventing television," said Roger Mosey, director of BBC Sport.

"Radio still needs to concentrate on what its core values are, but it can add to them, make them bigger and more exciting and more expansive."

emily | 8:32 PM | Technology |
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