November 8, 2007
Network's Loss, Web's Gain
Here's a lovely irony of the Hollywood writers' strike, writes the The Washington Post: In the name of winning a bigger share of revenue from the sale of TV shows over the Internet, TV writers could wind up driving viewers to the Web in search of original online video.
"After a mere three days, the strike against producers is already having an impact in living rooms and dens. With no writers to supply topical jokes, late-night talk shows were the first to go into reruns. Comedy Central says the audience for repeats of "The Daily Show" and "The Colbert Report" is down a predictable 30 percent from the ratings for original episodes.
... If the strike extends into January and beyond, viewers might end up looking elsewhere for original entertainment, potentially giving Internet video producers the biggest traffic boost in their relatively short history."
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