July 26, 2007
Television, as you like it
Tomorrow, the BBC will change the way that broadcasting works in Britain for ever. When the much-touted iPlayer is launched to the public, albeit in a "beta" test form, no viewer need ever worry about missing a programme again, because a few clicks of mouse will bring it up on a computer screen, exactly as it was when it was transmitted live. The Telegraph reports.
"Mark Thompson, the corporation's director-general has called the idea "as big a revolution as the introduction of colour television". Soon, the time at which a broadcaster thinks a programme should be scheduled simply won't matter any more.
... The idea of downloading TV programs when you want, where you want is not new: Channel 4 has been doing it with great success since late last year with its 4oD service, earning its independent programme makers an extra £500,000 in just four months, and ITV is slowly unveiling its £20 million ITV.com website.
But the BBC is the biggest name in world broadcasting. Soon, British viewers will be able to download around 70 per cent of the programming available on current schedules, for free. "
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