June 26, 2007

French Video Site Dailymotion.com Stakes a Strong Position in the U.S. Market

Dailymotion has taken hold in the U.S., drawing more than 4.7 million video streamers in April. The average video streamer at Dailymotion.com viewed more than 10 videos and nearly one hour of video content in the month.

comScore's study examined six video-sharing sites that did not make comScore's ranking of the top 10 U.S. video properties for the month and reveals that French site Dailymotion.com had a particularly strong position in the U.S. video-sharing market in April 2007

... Veoh.com, which attracted the smallest video-viewing audience of the group, had the highest level of user engagement with more than 104 minutes per streamer , benefiting from the many full-length videos hosted on the site.

ComScore also examined the demographic composition of video streamers at these sites, revealing some interesting differences in the age of the audience each site attracts.

-- the coveted 18-34 age segment represented 41 percent of Break.com's audience,

-- followed by DailymotionVeoh.com (37 percent).

-- Heavy Networks drew the largest share of its video streamers from those younger than 18 years of age (18 percent),

-- while Revver.com and Metacafe.com drew the largest share among people age 35-44 (24 percent).

[via Press release]

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Comments

These sites are great, i believe Dailymotion is able to sustain such high growth due to their obsession with high quality videos, their video quality is superb, interface is simple, but of course it could use some improvements, however what is helping them is quality of the videos in my own opinion, as for Veoh, i have seen many companies wanting to be just like them, perhaps they are pretty good too, in terms of my views about Veoh... well, they do have great user interface, videos seem to be okay too, but maybe a bit to much special effects on the web site, however it is overall a great web site too for video sharing, there are of course many other names out there constantly improving such as Motiono and Jumpcut.


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