May 17, 2007

HBO makes pilot of new TV series available for online viewing and sharing

In a new marketing scheme, HBO has teamed up with online video-sharing sites to make the pilot episode of its new prime-time comedy series Flight of the Conchords available for streaming and legal sharing prior to the series’ linear premiere on June 17. WorldScreen reports.

"As of now through June 17, the entire 30-minute episode will be available online via portals such as MySpace, iTunes, Yahoo TV, MeeVee, iFilm, Superdeluxe, Blip TV, Movielink, and the affiliate broadband sites Comcast.net and Roadrunner.com.

Additionally, in an HBO first, users can legally share the full episode, which will be portable via codes that allow them to embed the episode on blogs, websites, and social networking profiles. "

emily | 9:10 AM | Web TV | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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