September 23, 2010

Harkins Theatres Launches 'No Texting During Movie' Campaign

NoTxtngHarkins.jpg Scottsdale-based chain Harkins Theatres is launching a campaign against texting during movies. AZCentral reports.

quotemarksright.jpg The campaign includes replacing promotions of coming attractions in poster cases with "No Texting During Movie" signs.

The chain has heard from "plenty of people" whose moviegoing experience was ruined by texters, he said.

Harkins' nationwide campaign will run through Christmas.quotesmarksleft.jpg

Read full article via Switched.

Previously: - Text Messaging Teens asked to leave their seats at the movies

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