AT&T "Txtng & Drivng ... It Can Wait" campaign

AT&T's "Txtng & Drivng ... It Can Wait" campaign features parents of young texting-and-driving victims and the final text messages the young drivers received just before they died. The campaign's theme: "No text is worth dying over."

AT&T, which serves about 85 million wireless customers, is the second communications company to enter the fray against texting while driving. Verizon Wireless launched its national "Don't Text and Drive" campaign last year.

[via USA Today]

emily | 2:07 PM | Cell Phones while driving/flying/sailing |
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