March 9, 2010
German publisher in row with Apple over pin-ups in iPhone app
According to The Guardian, Springer-owned tabloid Bild's "Shake the Bild Girl" app allows iPhone users to undress a model. Each time the user shakes the phone, the girl strips an item of her clothing. While "Shake the Bild Girl features naked women daily in its pages, Apple ruled that the girls in its iPhone app should wear bikinis.
The Association of German Magazine Publishers (VDZ) asked The International Federation of the Periodical Press last week to approach Apple over the conflict, sparking debate about online censorship and Apple's control over the software platform.
According to Spiegel, the feature was to be the main attraction in Bild's iPhone package, which went on the market in December of last year and has since been downloaded some 100,000 times.
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