Motorola is back in the (ad) game for Super Bowl

The Chicago Tribune reports that after a four year absence from advertising on the Super Bowl, Motorola - from second largest phone manufacturer in the world, in 2006, to fifth in 2009 - is back in the game.

The company has put an ambitious turnaround strategy in place, hoping to reposition itself as a maker of smart phones as it releases 20 such devices this year, with nearly all of them powered by Google's Android operating system.

The Super Bowl ad is an important part of the turnaround strategy.

You can view teaser ad here.

Read full article.

emily | 7:21 PM | News, Buzz |
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