Ericsson pitching SMS payment system at online newspapers

According to The Guardian, Sweden's Ericsson is expanding its SMS-based Web Pin Opt-in mobile payment system as a platform to drive payments for web content.

With IPX, when customers encounter a paywall, they enter their mobile phone number on the web page and are sent an SMS text message with a four-digit PIN code. The PIN fee is taken from users' mobile carrier bill and, when entered back on the web page, gives them either one-off access to individual articles or longer-term access as part of a subscription deal.

There's no pre-registration of banking details or anything, the only information you need to give is your mobile number.

Swiss daily Le Temps used a similar system for years. It was just great, fast and efficient.

emily | 8:22 AM | SMS and Banking, SMS and Business, SMS and Micro Payments |
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