September 22, 2009
Clickatell Case Study: Schuh
Discover how fashion-forward retailers can establish leadership through mobile messaging, thanks to Clickatell.
SMS offers new opportunities for retailers to better interact with their customers. Taking advantage of this opportunity, fashion leaders such as Schuh - a UK footwear retailer - have adopted new mobile messaging and marketing programs and have seen direct increases in retail sales as a result. 
Schuh understood that through simple, low cost, targeted mobile marketing campaigns, both online and in-store customers would always be given the earliest opportunity to participate in competitions, brand promotions or upcoming sales.In addition, Schuh used SMS to inform customers in real-time of orders and deliveries.
How it was done
Schuh integrated their existing software with their choice of Clickatell’s broad range of API solutions including sample code scripting and customer support to make it easy for a user to integrate SMS messaging into eCommerce websites and back-end systems. Within a short space of time, Schuh had successfully integrated messaging into their customer-facing applications and business processes and were ready to start sending SMS messages.
You can download the case study here (pdf)
Throughout September, Textually will be promoting Clickatell through a series of editorial ads that will highlight some of their specific services tailored to governments, industry, retailers, social networks and individuals, helping them do business smarter and faster - not only controlling costs but driving more revenue too.
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