Mobile can help reduce credit, debit fraud: Clickatell

Credit and debit card fraud can be reduced through the use of SMS alerts, according to mobile messaging service provider Clickatell.

Mobile Marketer's Chris Harnick interviewed Chuck Drake, executive vice president of marketing at Clickatell, Redwood City, CA.

We’re finding credit and debit card fraud can be greatly reduced through the use of simple SMS alerts sent to the cardholders’ mobile phone to engage the consumer more directly in the process of early fraud detection and prevention. Banks and other card issuers must implement SMS alerts for every transaction, allowing consumers to take part in the fight against fraud.

Read full article.

emily | 5:47 PM | SMS and Banking |
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