June 25, 2009
Finally! Developers Can Make Money from Free iPhone Apps
How does an iPhone application developer make money when giving away a free app? Well, before today, they mostly relied on users upgrading to a version of the app with more features–and a price tag. Now they have a new beta program from Google to test. Marketing Pilgrim reports.
Google AdSense for Mobile Applications just launched and application developers–for either iPhone or Android–can apply to join. Already onboard are Backgrounds, Sega, Shazam, and Urbanspoon.
In their own words: AdSense for Mobile Applications allows developers to earn revenue by displaying text and image ads in their iPhone and Android applications. For our beta launch, we've created a site where developers can learn more about the AdSense for Mobile Applications program, see answers to frequently asked questions and sign up to participate in our beta. Advertisers can also learn about the benefits of advertising in mobile applications.
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