consumers are more likely to download iPhone apps on the weekend.

Mobile analytics firm Flurry has found that consumers are more than 30% more likely to download an iPhone app on the weekend than on weekdays. [via Forbes]

Consumers also spend more on apps on the weekend. According to Flurry's data, paid games are downloaded 48% more on a weekend day than a weekday; paid non-game apps are downloaded 36% more.

In comparison, free non-game apps see 27% increases on weekends and free games get a 26% weekend boost.

... The San Francisco-based firm expected to see a disparity between weekday and weekend downloads, but not one this large, says Peter Farago, Flurry's vice president of marketing. Flurry is advising developers to capitalize on the trend by releasing apps as early as possible in the week--ideally Monday.

emily | 7:36 AM | Cell Phone Apps Random Stats |
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