March 26, 2009

Cell Phone Games Emerge as Entertaining Way to Increase Public Advocacy

As mobile phone usage becomes more commonplace in developing countries, cell phone games are emerging as an entertaining way to increase public advocacy. In India this month the Danish government launched Copenhagen Challenge, a detective game designed to educate Indian school children about climate change. Voice of America reports.

quotemarksright.jpgYour mission; free Dr. Kumar from the claws of the fossil fuel mafia and save the environment from total annihilation.

No small task. But one that students at the Montort school in New Delhi are eager to confront.

According to the Telecom Regulatory Agency of India the country has nearly 350 million mobile users, many of whom are poor villagers using inexpensive, recycled phones.

Denmark's minister for climate and energy, Connie Hedegaard, says such cell phone penetration makes the mobile network a natural choice to educate people about climate change.

... The impact of this innovative effort is to be assessed when Denmark hosts the U.N.'s international climate change conference, known as COP15, in Copenhagen this December. quotesmarksleft.jpg

emily | 4:00 PM | SMS and Gaming | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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