iPhone ad rapped as 'misleading'

A television advert for the iPhone misled consumers, UK's Advertising Standards Authority has ruled, reports the BBC.

"Two complaints to the watchdog noted that the advert said "all the parts of the internet are on the iPhone".

But the ASA said because the iPhone did not support Flash or Java - two programs that form part of many webpages - the claim was misleading.

Apple had argued its claim referred to availability of webpages, rather than their specific appearance."

emily | 7:49 AM | SMS Marketing & Advertising |
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