LG mobile phone commercials shows woman on the phone while driving

A commercial which appeared to show a woman using her mobile phone while driving broke advertising rules, a UK watchdog has said, reports The Press Association.

"The television ad for LG Electronics opened with the woman stuck in her car in a traffic jam before showing a close-up of the phone as a finger touched the screen.

The advert drew 33 complaints from viewers, who said it was likely to encourage dangerous behaviour.

... Defending the ad to the watchdog, LG Electronics said the woman had not used her phone in the traffic jam, but had instead imagined what she could be doing on her mobile instead of being stuck in traffic."

emily | 11:50 AM | Cell Phones while driving/flying/sailing |
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