May 20, 2008
The Hello Kitty phone is coming . . . your daughter will want one
Mobile phones branded with the popular children’s character Hello Kitty are due to hit the high street in July, prompting parental fears over the marketing of phones at the youngest in society, reports The Tmes Online.
"Health fears persist about mobile phone use by children, with an authoritative report in 2005 concluding that 9 to 14-year-olds should make only short, essential calls. The report by Sir William Stewart said that children under 8 should not use mobile phones at all.
Products with Hello Kitty cartoon cat images are aimed at children as young as five.
... Sue Palmer, author of Detoxing Childhood, which gives advice to parents on how to steer children through the problems of growing up, said that bringing a Hello Kitty phone on to the market was “very irresponsible”.
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