SMS Lice Alerts

This is a new one for health care and SMS. Lice Alerts!

TXTS GV PARNTS PWR 2 FITE HED LICE

"Beat the Bugs’, the UK’s first ever campaign to unite a primary school, its parents and local pharmacy to limit head lice amongst the community, set a national benchmark by pioneering an SMS ‘Outbreak Alert’ system.

The project, supported by leading head lice treatment Hedrin, was designed to raise awareness amongst parents of the need to check regularly to control head lice outbreaks, and was launched as part of a national educational campaign called ‘Once A Week, Take A Peek.’

[via Press release]

emily | 2:14 PM | Health Issues and SMS Alerts |
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