Gameloft and CBS using real phone calls in mobile games

Characters in mobile game based on hit CBS TV series will call the player on their phone.

"Gameloft has come up with an interesting gameplay quirk for CSI: Crime Scene Investigation - The Mobile Game.

When signing up, players have the option of activating the interactive phone call feature - they will then receive an automated call during the game offering clues and tips that lead them to new crime scenes."

This CBS Mobile game is the first of its kind utilizing outbound calling, which literally calls players to action,” said Cyriac Roeding, Executive Vice President, CBS Mobile. “Your cellphone rings, and a detective calls you to the scene - just like a real CSI detective. This combination of game play with popular content and a whole new level of interactivity represent enormous entertainment and business potential for the mobile world.”

[via mobile-ent.biz and SMS Text News]

emily | 7:35 PM | SMS and Gaming |
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