Indian TV SMS campaign to help deprived children

Indian Amrita TV has launched a public service initiative ‘Send an SMS.Save a Child’ to help the underprivileged children. [via SMSTextNews]

"The entire SMS revenue garnered by the viewer’s votes on the reality shows of the channel will be donated for the education, shelter and health care of underprivileged children, stated an official release."

emily | 8:50 AM | SMS and Charities |
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