October 12, 2007
Smokers may find redemption on mobiles
For millions of smokers itching to quit, new Web-based technologies are promising to stand by you like a close friend through those dark days of stress and withdrawal.
"Internet sites and discussion forums dedicated to kicking the nicotine habit have been around for more than a decade.
Now they are following smokers to their cell phones, social networks and anywhere else to remind them that it's not worth lighting up.
Colorado's STEPP and Denver-based ad agency Cactus developed a message system on cell phones with an Internet quit program.
Initially aimed at high school students in Colorado, the state hopes to soon share its fledgling FixNixer program as a technique for all age groups and geographies.
QuitNet.com, one of the most established Web sites for quitting, is also considering more tailored messages to users of its site and a foray into mobile, while quit support groups are popping up on social networks MySpace and Facebook.
[via Reuters]
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