June 20, 2007
Obama unveils text-messaging initiative
Democratic presidential contender Barack Obama’s campaign said it launched a new text messaging initiative to expand its grassroots network and organize volunteers for events. RCRNews.
“With millions of Americans relying on cellphones, this new service will enable the campaign to not only communicate news about events and campaign developments, but it will also allow users to request information from the campaign,” stated an Obama campaign press release. “The campaign will use text to inform supporters about important public appearance and ask for opinions and advice.”
The campaign of the Illinois senator directs supporters to send “GO” to OBAMA (62262) to sign up for messages. The Obama campaign said it will not charge for the wireless service."
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