June 1, 2007
Google Offers New Details On Its Cellphone Strategy
Google's Eric Schmidt, speaking at the AllThingsD conference didn't directly address rumors Google is planning to offer Google-branded mobile phones or cellular service.
"Mr. Schmidt did offer new details about Google's strategy for cellphones, which he has identified as one of the company's priorities as it tries to extend its services and advertising to the roughly two billion consumers world-wide who use mobile devices.
Google is cooperating with telecom operators to develop new mobile applications, Mr. Schmidt said. He said that the small screen size of phones meant that some mobile Internet services would have to be different from those used on computers -- which he said made new applications crucial. "The new model of these phones is going to be person-to-person" with people exchanging videos and other types of data. "It's sort of SMS gone wild," he said.
[via The Wall Street Journal]
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