Cellphone advertisements seen tripling in Japan

According to the AFP, ads on cell telephones in Japan are set to triple by 2011, outpacing growth of advertising on the Interne, according to a study.

"... The growth comes after Japanese telecom operators last year equipped phones to search online by keyword, allowing advertisers to post related links in a revenue-generating model pioneered by Internet giant Google."

emily | 9:21 PM | SMS Marketing & Advertising |
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