A Richer Trip to the Mall, Guided by Text Messages

The New York Times reports on technology companies like NearByNow and GPShopper which have introduced mobile Internet applications that allow shoppers to use their cellphones and PDAs to search the inventory and prices at the local mall, save them wasted steps and, sometimes, turn up last-minute bargains and promotions.

... "Mobile shopping applications may sound like a novelty appealing only to shopping-crazed teenagers, but they are at the cutting edge of an increasingly competitive local online shopping services."

emily | 7:36 AM | Ask Experts / Mobile Searches |
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