Mobile guides for 14 European Cities

U-Turn Media Group has announced it's to partner with content producers Grupo ADI to produce mobile guides for 14 European cities. NMA reports.

"London, Rome, Madrid, Berlin and Paris are among the destinations to benefit from a mobile guide.

The guides will be made available as a downloadable application, received when a user texts a short code. They include interactive maps, video and audio commentary and textual descriptions of tourist hot-spots. Updates to each guide are pushed automatically over-the-air."

emily | 2:30 PM | Localisation |
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