BT allows TV viewers to choose outcome of new show

BT new show, 'Accidental Lovers', on Finnish TV, will allow users to send text messages, causing the show's characters to either fall in love or break up, according to NMA and texted comments will also be displayed on screen.

Text messaging by viewers to determine the plot of a TV show have ben attempted before:

-- «InYrShoes» (2003) - A soap opera in the UK called «InYrShoes» will not be decided by scriptwriters but by viewers using text messages...Fans will be able to keep up with the soap's development through traditional method, via text-message updates or through photostrip multimedia messages sent direct to their mobiles. In typical soap style, the end of each episode features a cliffhanger or dilemma - and that's where the audience takes control.

-- (2005) - Fans can 'text' outcome of TV storyline - At the end of the April 19th episode of One Tree Hill, viewers can vote via text messaging on their Cingular cell phones whether or not a character should kiss his sister-in-law. The outcome of the vote will determine the storyline for the April 26th episode of the show.

emily | 4:54 PM | SMS, Television and Radio |
The Permanent Link to this page is: http://www.textually.org/textually/archives/2006/12/014379.htm