August 28, 2006

Offset your carbon emissions with a text

Mobile phone users will be able to offset their carbon emissions by sending a text message using a scheme launched by conservation charitythe World Land Trust The Guardian.

For each text received, the World Land Trust will offset 140kg of C02 through various reforestation projects worldwide.

This is the equivalent of the amount of C02 produced by a return flight from London to Paris, 16 people sitting down for a restaurant meal, eight nights in a hotel, two nights on a cruise ship or 120 school runs in a 4x4."

To offset your footprint, text WLT CARBON to 87050.

emily | 11:56 AM | News, Buzz | Add this this entry to your del.icio.us bookmarks. Digg This Technorati search results for this Entry
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