The mobile-phone-controlled interactive mannequin

The World's first mobile-enabled digital interactive mannequin will launch today at the Digital Retailing Expo in Chicago, according to Gizmag.

"The digital mannequin allows consumers to customize the model's clothes displayed on the screen using their cell phones as a remote control. Or to use their mobile phone like a remote control to surf or communicate with large screens in storefront windows, cafes, bars or city streets and converts passive out-of-home networks into interactive marketing networks, creating a closed loop between the web, mobile phones and retail spaces."

emily | 8:32 AM | Cell Phone Fashion |
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