Wheel of Fortune ads text messaging to game show

According to Broadcasting Cable, syndicated game show the Wheel of Fortune "will become the latest television show to add a text-messaging component when it runs a one-week text-based sweepstakes the week of May 15-19".

"A trip to Hawaii is the grand prize in their "Text me to Paradise Sweepstakes," the first time the show has tried a text-messaging promotion."

emily | 8:31 AM | SMS and Television |
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