Ad-supported Comic Strips Coming To Cell Phones

TechWeb reports that SmashPhone plans to launch free daily comic strips (Girls & Sports and The Meaning of Lila) to mobile phones supported by advertising revenue - where the ads appear before the comic strip.

... "SmashPhone will charge advertisers 5 cents per frame, said co-founder Robin Rowe. "We're aiming for the top 100 companies to advertise," he said. "The usual ones like General Motors and Procter & Gamble".

... SmashPhone is compatible with most mobile phones that have color screens and most U.S. carriers, including Cingular, Sprint, and T-Mobile. Service isn't available through Verizon because the carrier relies on an incompatible technology called BREW, Rowe said."

emily | 12:19 PM | SMS and Gaming |
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