January 8, 2006

Selling Mobile phones Off Vegetable Stands

2ketr1219.gif Soon, vegetable vendors in India Could be selling CDMA phones in the Rural part of the country, reports PSFK.

"A joint marketing penetration effort by CDMA-based telephony operators ñ Reliance Infocomm and Tata Teleservices Ltd (TTSL), the initiative would involve training of the owners of vegetable and grain mandis to demonstrate and sell the product, and to provide after sales services.

Reliance Infocomm would sell its product and services through vegetable and grain mandis, cable operators and farm product vendors, like irrigation pumps and tractor dealers."