January 3, 2006
NZ TXT record blown out of the water!
Nearly 100,000 people entered a text message based competition in New Zealand to be the one to push the button to sink a real battleship, reports 160Characters.
The Telecom Mobile Push The Button competition generated over 2.3 million player text messages (5.4million texts in total) over a 3 week period. F69 sinking -
The contestants played out a TXT version of 'battleships' to win prizes, and ultimately the right to Push The Button and sink the F69. Jo Smith, a 22-year-old student from Te Atatu completed the HMNZS Wellington's final journey on the 13th November, pushing the button in front of tens of thousands of spectators on the hills, shoreline and waters of Wellington, New Zealand.
The HMNZS Wellington, also called the F69, was a Frigate in the Royal New Zealand Navy for 18 years and the British Navy before that. The former frigate is now going to form an artificial reef off Wellington’s south coast providing a great recreational diving facility and contributing significantly to the local ecosystem in terms of a habitat for sea life.
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